Dream Hearing Aid Wish List

MECUR mecur at aol.com
Fri Jun 28 12:00:05 EST 1996


The Hearing Journal publishes a "Marketrak" survery each year.  The author
is Segei Kochkin at Etymotic Research.
Patients usually are most concerned about appearance INITIALLY.  Once they
except the hearing loss, sound quality seems paramount and then cost. 
Some patients just want a basic HA.  What market do you want?  
Mary Ellen CUrran, MA, FAAA
South Shore Hearing
Mass.



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