The Art of the Meme: Chapter Four
mentifex at scn.org
Sat Aug 29 08:30:35 EST 1998
The Art of the Meme. Chapter Four: "You Are The Publisher"
"Dos moi pou sto kai kino ten gen," archimedes at geokinetics.org
wrote in a mucho previous post: "Give me a place to stand and I
will move the Earth." Thus presaging the Internet, Archimedes
gave us some ideas that we can leverage a few millenniums later.
For instance, you who cruise the news and surf the turf are a
Publisher of Memes. ("Geez, this guy is weird," you mutter.)
Gotcha! Another Meme is published, because Pheedus D. Achates,
your assistant working at the executive desk across the carpet
from your own, wonders why you pull out your hair and smash your
monitor screen. P.D.A. hurries to catch up with the stretcher
and is mystified by your last word through the closing doors of
the ambulance before you were astrally harvested: "Memebud".
Upstairs again, faithful Pheedus finds the mind-diagram upon
which you have scrawled "Memebud" and the Web address of the
http://www.geocities.com/Athens/Agora/7256/ "Cyborg Syllabus."
Your meme takes hold of Pheedus Achates and his skull becomes
another Meme Pod busily replicating its power to burst at any
moment and to splatter infectious viruses of the mind all over.
A fanciful story, you may think, but you are a meme publisher
following in the fudsteps of all memeheads before you in the
spreading of Fear, Uncertainty and Doubt about the AI future.
One thing remains certain: A Great Meme can not be censored.
Was it http://www.cygnus.com/~gnu/ John Gilmore who said that
the Net treats censorship as damage and routes around it? "Mema
menticola crescit eundo" -- "The meme that lives in the mind
increases by going." You can destroy a meme, but you can not de-
feat it, because memes have their origin deep in the brain-mind:
/^^^^^^^^^^^\ The Origin of Memes in the Mind /^^^^^^^^^^^\
/visual memory\ ________ / auditory \
| /--------|-------\ memetic / syntax \ | memory |
| | recog-|nition | memory \________/---|-------------\ |
| ___|___ | | | | _______ | |
| /image \ | __V___ ___V___ | /stored \ | |
| / percept \ | / meme \------/lexical\----|--/ phonemes\| |
| \ engrams /---|---/concepts\----/concepts \---|--\ of words/ |
| \_______/ | \________/ \_________/ | \_______/ |
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